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Deutsche Telekom Powers Switzerland's First Subscription Video-on-Demand Service
BONN, Germany. - Tuesday, November 12th 2013 [ME NewsWire]

(BUSINESS WIRE) Today, Deutsche Telekom Business Development & Innovation (BDI), has announced that Teleboy, Switzerland’s number one live streaming service, is the first customer of VideoRise, BDI’s recently launched online video platform powered by Saffron Digital.

Teleboy is using VideoRise to launch Teleboy VOD, Switzerland’s first subscription video-on-demand service, available on iPhone, iPad, and the Web with more than 2,500 hours of premium television content from Hollywood’s top studios, as well as content from the BBC.

BDI’s VideoRise is a complete end-to-end platform, which combines all the components necessary to manage and deliver a premium OTT service in one place. It features a one-stop digital rights management (DRM) system and high-quality, secure transmission. VideoRise prepares and catalogues each title for optimum playback on iOS and Web devices. Its content preparation system automates the workflow and can significantly reduce time to market and operational costs. It lets Teleboy easily provide compelling entertainment experiences that increase revenue and build viewer engagement.

Karim Zekri, CEO of Teleboy, says, "Following the huge success of our live streaming service, it was a natural progression for us to introduce VOD content into our offering. Having carried out extensive research on potential technology partners, we chose VideoRise because of the combined experience of Deutsche Telekom and Saffron Digital in delivering world-class solutions.”

"For our wholesale business, we needed a best-in-class video-on-demand service that will support our customers around the world, like Teleboy, with all the challenges they face in an ever-evolving market,” says Karim El-Khazen, Vice President of Business Development and Innovation (BDI) at Deutsche Telekom. "From our extensive experience in serving telco operators and service providers, we know that an end-to-end consultative approach, modularity, and speed of delivery are key to success. Thanks to our partnership with Saffron Digital, our customers can rely on a top solution that delivers on all these dimensions. Additionally, this solution complements our portfolio of solutions that serves OTT, content, and media players in regard to content enabling and content monetization.”

About Deutsche Telekom

Deutsche Telekom is one of the world’s leading integrated telecommunications companies with 144 million mobile customers, 32 million fixed-network lines and over 17 million broadband lines (as of June 30, 2013). The Group provides fixed-network, mobile communications, Internet and IPTV products and services for consumers, and ICT solutions for business and corporate customers. Deutsche Telekom is present in some 50 countries and has over 231,000 employees worldwide. The Group generated revenue of EUR 58.2 billion in the 2012 financial year - over half of it outside Germany (as of December 31, 2012).

About Business Development and Innovation (BDI)

Business Development and Innovation (BDI), an integral part of Deutsche Telekom International Wholesale Business Unit, seeks and develops innovative services that enable cloud delivery models to enterprises, carriers, content service providers, and over-the-top (OTT) players. The end-to-end solutions of BDI, also developed through partnering with best-in-in class technology players, span the complete digital delivery value chain. BDI’s focus areas are content monetization, cloud enabling, big data, and security.

For more information about Deutsche Telekom’s BDI offerings, please visit

About Saffron Digital

Saffron Digital ( removes the complexity and reduces the cost of launching premium multi-platform video services. It’s recently launched platform, Stage, is the industry’s first out of the box online video platform specifically designed to manage and deliver premium content. The new platform, which is already being rolled out to a number of media companies, combines in one place all the tools necessary to quickly and cost-effectively launch a premium multi-platform entertainment service or UV storefront. For over seven years, Saffron Digital has powered services for global media giants like KDDI, Samsung, Sky and HTC.

About Teleboy

With an average of 735,000 unique clients is the online TV portal reaching the most customers in Switzerland. In addition to free live TV and an online recorder, Teleboy offers TV programs from over 150 channels with a watchlist feature, a daily newsletter and tips from the editors on what to watch. Teleboy is also available with all these features for mobiles devices (tablets and smartphones) thanks to and apps for iOS and Android. Those with a Samsung Smart TV can experience Teleboy from home. Teleboy apps for smartphones and iPads have each been downloaded over 1 million times. Teleboy AG operates the leading online TV portal Teleboy and is part of Tom Talent Holding.


Press Contacts:

Deutsche Telekom AG

International Wholesale Business Unit

Lisa Elisabeth Krenz

Tel.: +49 (0) 228 18118798




Janine Lutz

Tel.: +41 44 269 62 64



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