Regional Leader in Dubai Grows Branded Content Business by 6X with Strong Campaign Performance with Polar’s Native Distribution.

 

 

Dubai, United Arab Emirates -Sunday, May 14th 2017 [ ME NewsWire ]

Digital Media Services (DMS), a Choueiri Group brand, was recently featured as a case study example by its Native Advertising tech partner “Polar”, who denoted DMS’ success as a regional leader which has gone-on to outperform global branded content engagement benchmarks by 67%.

Premium publishers all across the globe partner with Polar to evolve and grow their branded content business and revenue. These include global heavyweight publishers, including The Huffington Post, The Telegraph, CondeNast, News Corp and USA Today.

Elaborating on the partnership with Polar, DMS’ Chief Operating Officer Michel Malkoun said that “Our team developed a strong partnership with Polar over the past two y ... Read more »

Award-winning Qatari bank licenses PRIMESM

COLUMBUS, Ga.-Saturday, May 13th 2017 [ ME NewsWire ]

(BUSINESS WIRE)-- TSYS (NYSE: TSS) announced today that it has signed an agreement with Qatar International Islamic Bank (QIIB) to license PRIME 4, the latest version of TSYS’ future-focused PRIME payment solutions platform.

QIIB is an award-winning Islamic bank that will leverage PRIME as a consolidation platform to manage all of its card issuing and multi-channel acquiring. By migrating to PRIME, QIIB will be able to improve operational efficiencies across its business, enabling it to better grow its current market offerings, covering Sharia-compliant revolving, debit and prepaid card products with EMV and contactless support, in addition to supporting eCommerce issuing with its integrated next generation TSYS InterActivSM technology.

“We selected TSYS on the strength of its global and domestic experience in order to ensure that QIIB has best ... Read more »

Dubai Festival City, InterContinental and Panasonic representatives receive the Guinness World Record at the public launch of IMAGINE's new show, 'A Child's Dream'

 

DUBAI, United Arab Emirates -Saturday, May 13th 2017 [ ME NewsWire ]

(BUSINESS WIRE)-- Guinness World Records recognized IMAGINE, the latest multimedia attraction in Dubai, for the World's Largest Permanent Projection Mapping after a three-month successful run, using over 60 Panasonic projectors covering approximately 4,857 square meter of projection area on the facade of InterContinental Dubai Festival City.

[Video] Projection Mapping with Panasonic Projector - Dubai Festival City
https://www.youtube.com/watch?v=shx16xxTzIA

IMAGINE secured its first world record in December 2016 for the World's Largest Water Screen Projection, at Dubai Festival City, using Panasonic projectors (supplied by Al Futtaim Panatech - Panasonic's UAE distributor), ... Read more »

Ras Al Khaimah, United Arab Emirates -Saturday, May 13th 2017 [ ME NewsWire ]

The American University of Ras Al Khaimah (AURAK) has signed a Memorandum of Understanding with the University of Illinois, converting the U.S.-based university into its latest international partner.

The agreement, which was initiated by AURAK’s School of Engineering and the Department of Civil and Environmental Engineering at the University of Illinois’ Urbana-Champaign campus, is centered on the establishment of a ‘3+2’ cooperative academic program in which students can earn a bachelor’s degree at AURAK and a master’s degree in Illinois.       

Pen was put to paper by Prof. Hassan Hamdan Al Alkim and Prof. Mousa Mohsen, AURAK president and dean of the School of Engineering respectively, as well as Robert J. Jones, chancellor of the University of Illinois, Reitumetse Obakeng Mabokela, vice provost for international a ... Read more »