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Digital Marketing Technology Veteran Tapped to Run AOL’s Global Platform & Programmatic Businesses

NEW YORK - Saturday, July 20th 2013 [ME NewsWire]

(BUSINESS WIRE) AOL Inc. (NYSE:AOL) today announced that Bob Lord is joining the company as CEO of AOL Networks, effective August 1. Lord most recently was Global CEO of Razorfish and CEO of Publicis Groupe’s Digital Technologies Division.

Lord will oversee all aspects of AOL Networks, AOL’s flagship technology stack that services more than 22,000 publishers and 4,000 advertiser and agency clients. Lord will be based in New York City, report to AOL Chairman and CEO, Tim Armstrong, and be a member of the AOL corporate leadership team.

"Bob is clearly one of the most impressive executives in our industry,” said Armstrong. "He’s been a digital marketing and technology leader for nearly two decades and has worked with some of the world’s most renowned agencies and brands throughout his career. He has a proven t ... Read more »
Views: 320 | Added by: uaeonlinenews | Date: 07.21.2013

In the new global advertising contract with Neymar Jr., in addition to promoting its B2C businesses, Panasonic will also begin advertisements for its B2B solutions businesses

OSAKA, Japan - Saturday, July 20th 2013 [ME NewsWire]

(BUSINESS WIRE)-- Panasonic Corporation today announced at Santos, Brazil, the renewal of its global advertising contract with Brazilian national soccer team and FC Barcelona player, Neymar da Silva Santos Junior. The new contract will last for four years from April 2013. Neymar Jr. will also appear in new advertisements for the company’s B2B solutions to be rolled out in 193 countries and regions, starting in Japan from July 22, 2013. By sponsoring Neymar Jr., who is popular all over the world, Panasonic is aiming to develop a youthful, dynamic and swift global brand image for the company.

In March 2010, Panasonic became the first Japanese company to sign an advertising contract with Ney ... Read more »
Views: 304 | Added by: uaeonlinenews | Date: 07.21.2013

BAAR, Switzerland - Saturday, July 20th 2013 [ME NewsWire]

(BUSINESS WIRE) Angel Telecom Holding AG located in Baar, Switzerland and traded on the Third Market of the Vienna Stock Exchange under the symbol AGLT announced today that it acquired Next Communication, Inc.’s interest in Next Angel LLC, New York USA in a friendly transaction. Following this transaction, Angel Telecom will hold a majority of Next Angel, which will be renamed to Angel Americas LLC. [Marcatel will remain a partner in Angel Americas LLC.]

Angel Americas LLC markets prepaid calling-cards, and other prepaid voice and mobile products and is a dominant player in the U.S. retail voice product market targeting ethnic communities in the United States. Angel Telecom’s increased investment in Angel Americas LLC follows the company’s strategy to strengthen its presence in the United States.

Angel Telecom has just completed its fiscal year 2012/13 with a significant increase in revenues and noticeable ... Read more »
Views: 314 | Added by: uaeonlinenews | Date: 07.21.2013 | Comments (0)

PARIS & NEW YORK - Saturday, July 20th 2013 [ME NewsWire]

- Companies to Build First Global Live Digital Advertising Product with Live Syndicated Distribution and Real-Time Consumer Connection Tools and Metrics –

- Bob Lord to Chair Partnership with Publicis Groupe Executives –

(BUSINESS WIRE) Publicis Groupe [EURONEXT PARIS: FR0000130577, CAC 40] and AOL Inc. [NYSE: AOL] today announced they will launch the industry’s first global live advertising partnership for today’s multi-screen marketing era – PAL (Publicis AOL Live). PAL will be co-managed by AOL and Publicis Groupe and will offer marketers an end-to-end solution to deliver and manage live advertising on a global basis to digitally connected consumers.

Bob Lord, who will join AOL from Publicis Groupe on Aug. 1, will manage the partnership as part of his new role as CEO of AOL Networks. He will co-chair the partnership with three top Publicis Groupe executives: Rishad Tobaccowala, Chair of Razorfi ... Read more »
Views: 306 | Added by: uaeonlinenews | Date: 07.21.2013

Elevance-Wilmar Joint Venture Produces Renewable Performance Specialty Chemicals, Olefins and Oleochemicals

WOODRIDGE, Ill. & SINGAPORE - Thursday, July 18th 2013 [ME NewsWire]

(BUSINESS WIRE) Wilmar International Limited, Asia’s leading agribusiness, and Elevance Renewable Sciences, Inc., a high-growth specialty chemicals company, announced today that they have begun shipping commercial products, including novel specialty chemicals, to customers from their first world-scale joint venture biorefinery, located in Gresik, Indonesia. The biorefinery is the first based on Elevance’s proprietary metathesis technology.

"We are pleased to have successfully and safely completed construction, commissioning and startup, allowing us to commercially supply partners with better-performing, cost-competitive renewable alternatives to petrochemicals across multiple industries,” said Elevance CEO K’Lynne Johnson. "We have now turned our attention from construction and startup ... Read more »
Views: 301 | Added by: uaeonlinenews | Date: 07.21.2013 | Comments (0)


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