BEIJING - Saturday, December 19th 2015 [ME NewsWire]
(BUSINESS WIRE)-- ZTE Mobile Devices today announced the launch of the newest and final model of its high-powered AXON flagship series, the AXON MAX. At the same time, the company has announced its special “Global VIP Passport” service catering to owners of its AXON phones. ZTE is now offering this high-end after-sales service to pair with its high-end phone series based on the continued focus on user insight that has driven the AXON line since inception.
The AXON MAX is designed for those who not only work hard, but play hard too. Its 6-inch, 2.5D Super AMOLED FHD screen and ultra-slim bezels deliver maximum value for visual entertainment. Users can also enjoy a top-of-the-line Hi-Fi audio playback and recording experience pumped out by an independent flagship audio chipset. Equipped with astoundingly powerful cameras—16 megapixels on the rear and 13 megapixels on the front—the AXON MAX is ready to capture any moment. The ultra large 4140mAh battery should power an entire day’s worth of business, fun, and more. For the cautious, the phone has five energy-saving modes, extending battery life up to 50%. It also supports Quick Charge 2.0, allowing rapid replenish from 0 to 60% in 30 minutes of charge time. For a mix of work or pleasure, the AXON MAX is a premium phablet for seizing the most of what the day has to offer. It is competitively priced at 2,799RMB.
ZTE’s new “Global VIP Passport” service includes a number of high-powered service items aimed at high-powered, globe-trotting AXON users embarking from China. Emergency assistance enjoyed by Global VIP Passport members include:
1. 24-hour online Chinese-language emergency consultation for 8 popular travel destinations initially
2. A secure repair service guaranteeing secure back-up and restoration of files, even if the phone cannot turn on
3. A business travel service offering customers preferential ZTE rates on flights worldwide
4. A subsidy on the purchase of a new ZTE phone should there be a problem with the original while traveling to any country
For customers whose phones experience problems while traveling to the U.S., they are also provided a temporary back-up service
5. 1 RMB insurance covering damaged screens (50 days) and mobile bank accounts (3 months, insuring up to 50,000 RMB)
Adam Zeng, CEO of ZTE Mobile Devices, commented that “Our flagship series is the core of ZTE’s strategy. The AXON MAX may be the final building block of this bold line of devices, but it is really just the next step in what we believe will be a far-reaching dynasty of premium products with vision for what tomorrow’s users need.”
ZTE has put users at the heart of everything in order to develop the high-end and affordable premium products they truly need. The AXON flagship series is the direct result of this user-centric approach. Designed based on the expertise of partners and customer feedback, AXON leverages ZTE’s powerful technology to provide a more intuitive user experience. The high-end line of products represents the company’s vision of the future of mobile and its focus on core technologies aimed at more a more convenient user experience. The bodies of all of AXON models are made from Boeing 787 aircraft-grade aluminum-titanium alloy, and they feature Hi-Fi audio, stunning screens, powerful cameras with impressive focus time, and expandable memory. The devices can be unlocked with three different biometric authentication options – fingerprint, voice control, and eye-scan.
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Eva Chen, +86 21 68896271