LUXEMBOURG - Friday, September 11th 2015 [ME NewsWire]
(BUSINESS WIRE)-- SES S.A. (NYSE Paris:SESG) (LuxX:SESG) announced today that it will demonstrate two Ultra HD (UHD) High Dynamic Range (HDR) transmissions at IBC 2015.
Broadcast via SES’s prime orbital slot of 19.2 degrees East, the content will showcase two features that will further enhance Ultra HD: High Dynamic Range (HDR) and Wide Colour Gamut (WCG). These two features will bring more contrast and a larger palette of colours, respectively.
Together with LG Electronics, SES is broadcasting a live demo of UHD HDR using the SMPTE 2084 (HDR) and BT.2020 (WCG) standards, and will display the content on an LG UHD OLED display at the IBC. The same demo was also shown at IFA 2015.
SES is also partnering with Dolby Laboratories to broadcast Ultra HD content using Dolby Vision HDR, which is backwards compatible with existing UHD 1 Phase 1 TVs that are already in consumers' homes.
SES and Samsung demonstrated the world’s first satellite broadcast of Ultra HD HDR at the annual SES Industry Days in May 2015, using the BBC Research & Development's backwards compatible hybrid gamma system.
SES continues to be at the forefront of Ultra HD developments, together with industry partners, bringing Ultra HD to a higher level of viewing experience via satellite.
To view the SES demos at IBC 2015, please visit Hall 1, stand 1.B51.
Read the recently published SES Ultra HD White Paper on how Ultra HD is gaining a steady momentum here: http://read.uberflip.com/i/568958-ses-white-paper-ultra-hd-september2015
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SES (NYSE Paris:SESG) (LuxX:SESG) is the world-leading satellite operator with a fleet of more than 50 geostationary satellites. The company provides satellite communications services to broadcasters, content and internet service providers, mobile and fixed network operators and business and governmental organisations worldwide.
SES stands for long-lasting business relationships, high-quality service and excellence in the satellite industry. The culturally diverse regional teams of SES are located around the globe and work closely with customers to meet their specific satellite bandwidth and service requirements.
SES holds a participation in O3b Networks, a next generation satellite network combining the reach of satellite with the speed of fibre.
Further information available at: www.ses.com.
Tel. +352 710 725 500