ME NewsWire/ Business Wire
LONDON - Thursday, February 20th
2014
Outfit7, the entertainment company
behind the global phenomenon Talking
Tom and Friends, today sends a forceful
message to companies producing
counterfeit products with the news of its
legal win against Chinese app company,
NanJing oooo3d Ltd.
Outfit7’s attorneys, Gibson, Dunn &
Crutcher LLP filed the lawsuit in
January 2013 in response to NanJing
oooo3d illegally publishing apps that
claimed to be sequels to the original
Talking Tom and Friends franchise –
developed and owned by Outfit7.
Unlawfully profiting from the success of
Outfit7’s app series with its counterfeit
apps, Talking Tom 3 and Talking Tom
4, NanJing oooo3d has been ordered to
pay compensation to Outfit7 for the loss
of goodwill and significant value
suffered to the brand.
In one of the first lawsuits filed in the
US courts against mobile app IP
infringement, NanJing oooo3d has been
found guilty of copying the Talking
Tom virtual character and look and feel
of the globally successfulTalking Tom
mobile apps. The Chinese counterfeiter
has been permanently prohibited from
manufacturing, distributing, or
promoting any counterfeit merchandise
bearing the Talking Tom or Talking
Friendstrademark. Furthermore, due to
the misuse of Outfit7’s trademarks and
copyright, NanJing oooo3d is enjoined
from using any language or images that
could cause consumers to believe that
their products are in any way affiliated
or connected with those of Outfit7.
"Innovation, unique characters and
high-value entertainment are fundamental
to the success of our brands,” said Samo
Login, Founder and CEO, Outfit7.
"We’ve invested heavily in our research
and development to ensure our products
are market leaders and, as such, we will
do whatever it takes to protect our IP.
We always have the best interest of our
consumers at heart and their protection
against counterfeit products that do not
comply with either privacy or health and
safety regulations is of paramount
importance to us.”
Further to the lawsuit against NanJing
oooo3d, Outfit7 is focusing on
additional areas of IP enforcement.
Baker & McKenzie, heavyweights in IP
protection and anti-counterfeiting, have
been brought on board to represent
Outfit7’s products in Greater China.
Offering strategic advice to Outfit7 and
its global partners and consumers, Baker
& McKenzie will work with local
authorities to limit unlawful production
and exportation of counterfeit products
in China.
In addition to the litigation case against
NanJing oooo3d, Outfit7 is actively
cooperating with global app stores
including Google Play, iTunes and
Window Phone Store, among others in
the fight against IP infringement in
mobile app space and has successfully
removed in excess of 80 counterfeit apps
published on such distribution
platforms.
Talking Tom is the lead character from
Outfit7’s Talking Tom and Friends
franchise, launched in 2010. Talking
Tom achieved record-breaking acclaim
when it became the fastest growing
entertainment app series of all time.
Talking Tom and Friends, which now
includes six characters and 14 apps, has
since become a global entertainment
phenomenon, helping Outfit7 achieve 1.5
billion downloads in over 230 territories
worldwide.
Now Talking Tom and Friends extends
from mobile apps to chart-topping
YouTube singles, an animated web
series, innovative merchandise and a
soon-to-be released TV series.
- ENDS -
About Outfit7
Best known for its global phenomenon
Talking Tom, Outfit7 is one of the
fastest-growing media entertainment
companies on the planet.
Outfit7 was founded by a group of
entrepreneurs in 2009 whose mission is
to bring fun and entertainment to all. Its
flagship app franchise Talking Tom and
Friends has achieved over 1.5 billion
downloads since its launch in 2010 and
continues to grow with 230 million active
users each month.
Talking Tom and Friends are unique
fully animated 3D animal characters who
love to be petted and played with
through an array of in-app user
functions. Each with their own distinct
personality, Talking Tom, Talking
Angela, Talking Ginger, Talking Ben,
Talking Pierre and Talking Gina are
fully-interactive and can engage in two-
way conversations with users. Fans can
even create and share videos of
interactions with their favorite characters
via Facebook and YouTube.
The popular characters started life in the
digital world and now Talking Tom and
Friends extend from mobile apps to
chart-topping YouTube singles,
animated web series, innovative
merchandise and a soon to be released
TV series.
Out Fit 7 Limited is a global company
with offices and subsidiaries in London,
England; Ljubljana, Slovenia; Limassol,
Cyprus; Seoul, South Korea; and Palo
Alto, USA.
For more information, please visit
www.Outfit7.com and
www.talkingtom.com or visit our
Facebook, Twitter or YouTube pages.
Contacts
Outfit7
Cassie Chandler
E: cassie.chandler@outfit7.com
T: +44 (0) 20 7432 4564
M: +44 (0) 7772 882 082
www.outfit7.com
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