Update brought to you by AMSI – A Choueiri Group Brand
Dubai, United Arab Emirates, -Sunday 12 April 2020 [ AETOS Wire ]
In this fifth installment of our series on the unprecedented Covid-19 situation and its impact on TV Advertising, we examine data findings from the UAE complied over the last 2 weeks of March compared to the same period in February 2020. These depict how the ever-increasing appetite for MBC Groups’ entertainment content across all of its channels, has led to substantial increases in both the broadcaster’s Reach and Share of Audience figures during the period under review.
Arabian Media Services International (AMSI) is a part of Choueiri Group and operates as the Exclusive Media Representative for MBC Group.
Assad Jamil, +97144545454
Permalink : https://www.aetoswire.com/news/mbc-group-nbspndash-the-destination-for-entertainment-content-amongst-arabs-in-the-uae/en